We have a popular saying in Portuguese that can be translated into something like: you don’t change a winning team (“em equipa vencedora não se mexe”). That is, unless, of course, you’re Ogilvy & Mather. In that case, you tear it down until it’s better than it was.
5 posts in brand and identity
A toilet ’s just one of those things that we normally take for granted. Like many other objects, we never questioned its existence or even noticed it that much because it’s a utilitarian object. We normally just expect this kind of objects to be functional and that’s it.
But reflect on that for a moment. What would your life be like if you couldn’t afford or couldn’t have access to a toilet? Without toilets, would there be sewers? Picture that and you can see the importance of it now.
I enrolled in a free online course that was an introduction to History of Graphic Design. (I recommend you do the same even if you are already a professional designer. There are always new things to learn.)
The last subject of the course and the one that pleased me the most was about Design and Civil Rights.
I recently read that H&M is launching a luxury brand for millennials. I’m not sure if it’s their best brand decision, considering it’s a huge risk (and their numbers weren’t…
I recently read an article where they claimed that the world was running out of wine. Bulshit.
Besides, if this happens by any chance, we are doomed. Portugal has a huge production and investment on wine and wine-related products, not to mention international buyers and investments.